Last updated: December 4, 2025
At PlatePhoto ("we," "our," or "us"), we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our AI-powered food photography generation service (the "Service"). Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Service.
1. Information We Collect
We collect information that you provide directly to us and information that is automatically collected when you use our Service.
1.1 Information You Provide to Us
We may collect information that you provide directly to us, including:
- Account Information: When you create an account, we collect your email address, password (stored in encrypted form), and any optional profile information you choose to provide
- Payment Information: When you make a purchase or subscribe to our Service, we collect billing information, including credit card details, billing address, and payment history. Payment processing is handled by third-party payment processors (such as Stripe), and we do not store your full credit card information
- Content: We collect the prompts, parameters, and settings you use to generate images, as well as the images you generate and store through the Service
- Communications: If you contact us for support or with questions, we collect your contact information and the content of your communications
- Feedback: Any feedback, comments, or reviews you provide about the Service
1.2 Information Automatically Collected
When you use our Service, we automatically collect certain information, including:
- Usage Data: Information about how you interact with the Service, including pages visited, features used, time spent on the Service, and click patterns
- Device Information: Information about your device, including device type, operating system, browser type and version, device identifiers, and IP address
- Log Data: Server logs that may include IP addresses, access times, pages viewed, and other system activity
- Location Information: General location information derived from your IP address (we do not collect precise GPS location)
- Cookies and Tracking Technologies: Information collected through cookies, web beacons, and similar tracking technologies (see Section 6 for more details)
2. How We Use Your Information
We use the information we collect for various purposes, including:
- To Provide and Maintain the Service: To create and manage your account, process transactions, generate images based on your requests, and provide customer support
- To Improve Our Service: To analyze usage patterns, identify technical issues, and develop new features and functionality
- To Communicate With You: To send you service-related notifications, updates, security alerts, and administrative messages. We may also send you marketing communications (you can opt out at any time)
- To Process Payments: To process subscription fees, credit purchases, and other transactions
- To Ensure Security: To detect, prevent, and address technical issues, fraud, security breaches, and other harmful activity
- To Comply With Legal Obligations: To comply with applicable laws, regulations, legal processes, and government requests
- To Enforce Our Terms: To enforce our Terms of Service and other policies
- For Analytics and Research: To conduct research and analysis to improve our Service and develop new products and services
- For Personalization: To personalize your experience and provide content and features that are relevant to you
3. Information Sharing and Disclosure
We do not sell, trade, or otherwise transfer your personal information to third parties without your consent, except as described in this Privacy Policy:
3.1 Service Providers
We may share your information with third-party service providers who perform services on our behalf, including:
- Payment Processors: Companies that process payments (e.g., Stripe) - they receive billing information necessary to process transactions
- Cloud Storage Providers: Services that host and store your images and data (e.g., Supabase, cloud storage services)
- Analytics Providers: Services that help us analyze how users interact with our Service (e.g., PostHog, Google Analytics)
- AI Service Providers: Third-party AI services used to generate images
- Email Service Providers: Services that help us send emails and notifications
- Customer Support Tools: Services that help us provide customer support
These service providers are contractually obligated to protect your information and may only use it for the purposes we specify.
3.2 Legal Requirements
We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency), or if we believe disclosure is necessary to:
- Comply with legal obligations, processes, or requests
- Enforce our Terms of Service and other agreements
- Protect our rights, privacy, safety, or property, or that of our users or others
- Prevent or investigate possible wrongdoing in connection with the Service
- Protect against legal liability
3.3 Business Transfers
If we are involved in a merger, acquisition, asset sale, or other business transaction, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal information.
3.4 With Your Consent
We may share your information with third parties when you explicitly consent to such sharing.
4. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- Encryption of data in transit using SSL/TLS protocols
- Encryption of sensitive data at rest
- Secure authentication and authorization systems
- Regular security assessments and vulnerability testing
- Access controls and employee training on data protection
- Regular backups and disaster recovery procedures
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee absolute security. You are responsible for maintaining the security of your account credentials.
5. Your Rights and Choices
Depending on your location, you may have certain rights regarding your personal information:
5.1 Access and Portability
You have the right to access the personal information we hold about you. You can access much of this information by logging into your account. You may also request a copy of your data in a portable format.
5.2 Correction and Update
You can update your account information at any time by logging into your account and accessing your profile settings. If you need to correct or update other information, please contact us.
5.3 Deletion
You can delete your account and associated data at any time by contacting us or using account deletion features in your account settings. Please note that some information may be retained for legal or legitimate business purposes (e.g., transaction records for accounting purposes).
5.4 Opt-Out of Marketing Communications
You can opt out of receiving marketing communications from us by clicking the unsubscribe link in any marketing email or by contacting us. You will still receive service-related communications (e.g., account updates, security alerts).
5.5 Data Processing Restrictions
In certain circumstances, you may have the right to restrict or object to certain processing of your personal information. Please contact us to exercise these rights.
5.6 California Privacy Rights
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to delete personal information, and the right to opt out of the sale of personal information (we do not sell personal information).
5.7 European Privacy Rights
If you are located in the European Economic Area (EEA) or United Kingdom, you have additional rights under the General Data Protection Regulation (GDPR), including the right to access, rectify, erase, restrict processing, object to processing, and data portability. You also have the right to lodge a complaint with a supervisory authority.
6. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to track activity on our Service and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device.
6.1 Types of Cookies We Use
- Essential Cookies: Required for the Service to function properly (e.g., authentication, security)
- Analytics Cookies: Help us understand how users interact with the Service
- Preference Cookies: Remember your preferences and settings
- Marketing Cookies: Used to deliver relevant advertisements and track campaign effectiveness
6.2 Cookie Management
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service. You can also manage cookie preferences through your browser settings.
7. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically:
- Account Information: Retained while your account is active and for a reasonable period after account deletion for legal and business purposes
- Generated Images: Retained according to your account settings and subscription plan. You can delete images at any time
- Transaction Records: Retained for accounting and legal compliance purposes as required by law
- Log Data: Retained for security and troubleshooting purposes, typically for a limited period
When we no longer need your personal information, we will securely delete or anonymize it, except where we are required to retain it by law.
8. Children's Privacy
Our Service is not intended for children under the age of 18. We do not knowingly collect personal information from children under 18. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately. If we become aware that we have collected personal information from a child under 18 without verification of parental consent, we will take steps to delete that information from our servers.
9. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from those in your country. By using our Service, you consent to the transfer of your information to these countries. We take appropriate safeguards to ensure that your personal information receives an adequate level of protection in the jurisdictions in which we process it.
10. Third-Party Links
Our Service may contain links to third-party websites or services that are not owned or controlled by PlatePhoto. We are not responsible for the privacy practices of these third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.
11. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We may also notify you via email or through a prominent notice on our Service for material changes. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
12. Contact Us
If you have any questions about this Privacy Policy, wish to exercise your rights, or have concerns about our data practices, please contact us at:
Email: support@platephoto.com
Website: https://platephoto.com
We will respond to your inquiry within a reasonable timeframe and in accordance with applicable law.